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Owner of ADE Showroom is Evi Antoniadis. Following an intensive career in large corporations for import and sales of garments, Evi started seeking a way to express her creativity through designers that had passion and zeal for their art. This turn was met by the awaking interest in Greek Fashion Designers that had been spreading internationally due to their condensed talent and historically inspired origins. Today, Greece is a buzzing experimental scene of emerging artists and as Evi notes : “it has merit and is our duty to export Hellenism giving prominence to our own brands”. The result of this intense quest was ADE Showroom, with New Entry Greek Designers. Today, after 6 years, a refined coexistence of creators has been established in both Greece and abroad; they have vision, continuously evolve, are focused on mutually beneficial collaborations and generate art through collections of the highest standards. |
Clients Reviews
"Evi Antoniadis....she was there helpful before even working together.An outstanding business professional with an amazing giving personality.Athens Designers Showroom hosts all the supreme brands of Greece.I feel blessed working with her".
Maria Sopasi , Owner of Kyma Essentials , Agios Nikolaos, Crete
Maria Sopasi , Owner of Kyma Essentials , Agios Nikolaos, Crete
"I started cooperating with Evi back in the 2000's and there was an immediate rapport with mutual respect.Apart from being an astute professional and a pioneer, she shares my passion for holistic welfare and that is reflectedin our evolving partnership all these years".
Smaragda Vazeou , Stylist and Owner of Citria stores, Patmos
Philosophy and Mission
We are inspired by the power of the collections themselves – those that are created by designers with passion and ethos, different experiences, narrating a story, revealing the authentic.
Our mission is to share this knowledge as far as possible through excellent communication and consistent partners.
Our values
Aesthetics as a form of communication.
Expertise and talent.
Flexibility and evolution.
Creative leadership.
Consistency and respect in relationships.
Our services
SALES & DISTRIBUTION
We handle all aspects of the wholesale process from pre sales & buying appointments to after sales care. We advise the designers on price ranges,
market schedules, special requirements. We seek to meet the brand’s sales requirements with the most appropriate points of sale as we enjoy one of the most extensive networks of premier boutiques in the region. We work with boutiques , concept stores, resort boutiques that have high standards and aesthetic.
BRAND DEVELOPMENT
Either a fashion designer or a commercial outlet, we work with your brand from concept to completion. Based on our rich commercial expertise we assist in determining your immediate and long term goals. We will advise how to position your brand through the effective sales channels and in the appropriate target
markets.
FASHION COACHING
We work closely with fashion designers throughout every step, while they develop their fashion line or seasonal collection, by helping them combine their personal style with the market needs and trends.
PR & COMMUNICATION
We work closely with our network of style influencers and digital media to implement the right media strategies for your brand either it refers to a specific occurrence or the overall brand promotion.
MARKETING STORY & COLLATERALS
Developing your brand story and narrating it through your online presence or portfolios makes your brand coherent and memorable. Working with a brand’s unique assets we build its personality and authentic connections with its audience, establishing a powerful image for each brand.
SOCIAL MEDIA MANAGEMENT
We engage with followers on social media either by running visual marketing campaigns, scheduling posts or tracking keywords. We use analytics to
understand your audience and how they relate to your brand. We help you create content that is consistent with your brand and increases brand loyalty.
ART DIRECTION
We will help you create a memorable photoshoot while we combine your brand’s philosophy, seasonal collection and business goals under a coherent aesthetic. Our aim is to express the vision and personality of the brand.
We are inspired by the power of the collections themselves – those that are created by designers with passion and ethos, different experiences, narrating a story, revealing the authentic.
Our mission is to share this knowledge as far as possible through excellent communication and consistent partners.
Our values
Aesthetics as a form of communication.
Expertise and talent.
Flexibility and evolution.
Creative leadership.
Consistency and respect in relationships.
Our services
SALES & DISTRIBUTION
We handle all aspects of the wholesale process from pre sales & buying appointments to after sales care. We advise the designers on price ranges,
market schedules, special requirements. We seek to meet the brand’s sales requirements with the most appropriate points of sale as we enjoy one of the most extensive networks of premier boutiques in the region. We work with boutiques , concept stores, resort boutiques that have high standards and aesthetic.
BRAND DEVELOPMENT
Either a fashion designer or a commercial outlet, we work with your brand from concept to completion. Based on our rich commercial expertise we assist in determining your immediate and long term goals. We will advise how to position your brand through the effective sales channels and in the appropriate target
markets.
FASHION COACHING
We work closely with fashion designers throughout every step, while they develop their fashion line or seasonal collection, by helping them combine their personal style with the market needs and trends.
PR & COMMUNICATION
We work closely with our network of style influencers and digital media to implement the right media strategies for your brand either it refers to a specific occurrence or the overall brand promotion.
MARKETING STORY & COLLATERALS
Developing your brand story and narrating it through your online presence or portfolios makes your brand coherent and memorable. Working with a brand’s unique assets we build its personality and authentic connections with its audience, establishing a powerful image for each brand.
SOCIAL MEDIA MANAGEMENT
We engage with followers on social media either by running visual marketing campaigns, scheduling posts or tracking keywords. We use analytics to
understand your audience and how they relate to your brand. We help you create content that is consistent with your brand and increases brand loyalty.
ART DIRECTION
We will help you create a memorable photoshoot while we combine your brand’s philosophy, seasonal collection and business goals under a coherent aesthetic. Our aim is to express the vision and personality of the brand.