The Designer: Emorfili Karpouzidi is the driving force behind Emorfili. Her design philosophy is rooted in the belief that every woman is a chameleon of moods, and her clothing should reflect and enhance her ever-changing spirit. Emorfili's designs exude positivity, dynamism, and inspiration, aiming to elevate the wearer's style while conveying a unique perspective. Emorfili's SS24 collection, aptly named "Theros" (meaning "summer" or "sun" in Greek), draws continuous inspiration from the beauty of Greece. The collection pays tribute to her grandmother, Erifili, whose legacy is honored through the brand. It celebrates the woman who effortlessly adapts to her mood and shines her light upon the world through Emorfili's creations. Emorfili is a testament to the idea that fashion is an art form, a mirror to one's soul, and a means to radiate positive energy and style to the world.